Stade de France Hospitalities
Club FFF
Customer : MKTG
Date : 2018
Catégory : Social MICE, other
On the occasion of the French Football Team games at the Stade de France, the French Football Federation (FFF) invites its partners and key players in the sector to enjoy a great moment in its hospitalities.
The agency MKTG (Keneo) and OuiBeat collaborate to digitalize the hospitalities of the stadium and display real-time contents from social networks onto several TV screens.
This broadcast allow to guests to visualize the most shared contents among the french fans as well as to relay branded content coming from the accounts of the FFF. In addition to informing the guests through the highlights of the match (team composition, goals, substitutions …), the social wall encourages them to post on social networks with the hashtag of the match.